...the Blog

Take A Pause…It’s NOT a Bad Thing To Do!

Posted on: July 2nd, 2015 by Deborah Plouffe No Comments


  “A little nonsense now and then, is cherished by the wisest men.”

    ……..                                  –  Roald Dahl



Small business owners wear dozens of hats. Sometimes it feels like we need to be good at just about everything in order to survive. Often, however, there is one thing that we are NOT very good at, and THAT is taking time off!

I know, I know…you’re thinking that you can’t afford to take time off over the summer. Your livelihood is at stake; there is no one who can replace you; we all have a pocketful of reasons and excuses.

Actually, you can’t afford NOT to take time off! Working all of the time can potentially harm yourself, your family AND your business. Practically every time management expert and business guru recommends at least one full day off per week.

What happens to us when we take even one day of absolute “freedom” away from our business? In his plan for “freedom days” within the Neworld Coaching “Days” system, entrepreneur and business coach Michael Fletcher assures us that “taking a break away from business helps us to re-engage. It’s good for our health and well-being and especially for our family relationships.”

Michael adds that time taken away from business “helps us to gain perspective. Things that were driving you crazy seem trivial and you’ll often return with new, fresh and exciting ideas to grow your business.”

What if we DO take the break that we deserve? Even when we do set aside some time away, many of us are likely to haul along our smartphone and laptop at the same time! If we are able to pry ourselves away from that connection and enter “digital detox,” we still find ourselves thinking about our business. It is unrealistic, really, to expect us to ignore our life’s work entirely!
It’s okay to think about your business and even to check email once per day, but it is NOT okay to bring your smartphone along to the beach to check in with your clients.

Be sure to have the processes in place to take care of your business while you are away. Make sure that correspondence is taken care of and bills and staff are paid on time. Let key customers and suppliers know that you’ll be away. Agree to a scheduled call in while you’re away, if you must.

Remember the reasons WHY you are taking time away and make THOSE your priority. Then, have a safe, happy and FUN summer!

~ Deborah

P.S. Could you use an injection of fun this summer? Sign up for our GAFFE DU JOUR and SATURDAY SILLY SIGNS

We LOVE Writing Guest Blogs!

Posted on: June 25th, 2015 by Deborah Plouffe No Comments

WHAT THE ### IS A HASHTAG?nwc-banner-ad


For the answer, check out our recent guest blog written for NEWORLD WEB CONNECT

Author Trivia Quiz for June 2015

Posted on: June 23rd, 2015 by Deborah Plouffe No Comments

Do you know the answer to this month’s TriviaQuiz? Send an email with your guess, and we’ll reward the correct entries with a prize. Or, if you’re into suspense, we’ll publish the answer in the next issue of  Timed Write.

Here’s a pretty easy one: name the first author in history to incorporate himself.

Send us an email with the answer and we’ll send you a prize!

P.S.The answer to our May 2015 trivia quiz is, in a nutshell, the wolf ate Little Red Riding Hood after she climbed into bed with him. No ‘happily ever after” ending there!


What’s New on

Posted on: June 18th, 2015 by Deborah Plouffe No Comments

Have you ever wanted to write an eBook but were daunted by the very idea of working through the process?

Help is on the way! This Summer 2015, we’re launching ourHOW TO WRITE AN eBOOK IN 30 DAYS email program so watch for details in the next issue of TimedWrite. Recommends…

Posted on: June 16th, 2015 by Deborah Plouffe No Comments

cropped-flipped-black-and-white-good-copy1 (350 x 159).jpg

I Was the Perfect Parent…Then I Had Kids!

It’s filled with useful information and resources…and it’s a great read too!

School’s OUT!

Posted on: June 11th, 2015 by Deborah Plouffe No Comments

CLICK HERE to access this month’s PRINT ME Puzzle!

 Here’s our JUNE Word Search puzzle! Have FUN!

puzzle_2015_05 (250 x 324).jpg                     Need a puzzle for YOUR next newsletter? We can help!

                        Just SEND US AN EMAIL!

P.S. Check out our new PUZZLES page on

Will That Be ONE Space or TWO?

Posted on: June 9th, 2015 by Deborah Plouffe No Comments

If you are one of those fortunate (or unfortunate) souls who learned to type on a manual typewriter, you were almost assuredly taught to leave two spaces after the period at the end of each sentence. WHY did we do that? Well, the reason is quite simple. Practically every typewriter font is mono-spaced, meaning that every character takes up the same amount of space. For example, an “l” takes as much room as an “O.” So, it made sense to space twice after each sentence in order to create a visual break.
With the arrival of word processing software came what are called proportional fonts which means that, you guessed it, characters are of different widths and some take up more or less space than others. So, adding that extra space would not do anything to improve readability.

The number of spaces that you use is ultimately a style choice, but nowadays using one space is the most widely accepted (and logical) style. If you happen to be writing a college essay or professional paper, the Big Three style giants (Chicago, APA and MLA) all recommend using one space after periods.

Furthermore, if you’re sending us a computer-generated document to rewrite, we’ll probably go back and remove every one of those pesky extra spaces!

Some of us are still adding that extra space and it is a hard habit to break, especially if you’ve been typing that way for decades, but give the single space a try. You can even compare the same passage side and side and see which you prefer. For a bit of fun (well, that’s how WE have fun!) pay attention to content that you read online and see if THEY opted for one space or two!

Let’s Rewrite 5 Web Pages!

Posted on: June 4th, 2015 by Deborah Plouffe No Comments

web_writer_banner  DEAL OF THE MONTH from REWRITER.CA

  For each month of the Year 2015, we’re offering a


..This month, we’re launching our WEB-Writer service package
..for an introductory price of $49!

..If you know ANYONE who is creating a new website or has a tired site
..that needs updating, send them over to our DEAL OF THE MONTH  ppage to learn more!

…………………………...PLUS, you can still earn a $5 Amazon gift card for each referral!

Get Your Web Content Working for YOU!

Posted on: June 2nd, 2015 by Deborah Plouffe No Comments

“Content is king.”

               – William Henry “Bill” Gates III


When business owners build or update their websites, they tend to concentrate on graphics. Of course your website needs to be visually attractive to hold the interest of your visitors, but we all need to spend some time and focus on the content as well.

Keep in mind that conveying information is NOT the only function of your website; in most cases, your content also needs to be written in a way that converts prospects into buyers. You create compelling content by anticipating what you clients’ needs will be before they buy and demonstrating to them how your product or service will satisfy them.

Here are a few things to consider when you are creating content:

–    Use a conversational tone. Be informative, adding personality and even humour (if appropriate).

–    Be concise and as brief as possible. Don’t “write long” or your readers will lose interest.

–    Include targeted keywords which will optimize hits to your website. Inserting the right words here and there can be a bit tricky, so take care that your writing flows smoothly.

–    Focus on your customers’ needs and the benefit that you provide. We tend to write about ourselves, without even trying to do so!

The most important thing to remember when writing website content is to emphasize the VALUE (not necessarily the products and services) that you provide. Secondarily, strive to write in a way that will make you seem familiar to them and understanding. In essence, write in a way that will help them  relate to your business.

~ Deborah

P.S. If you’re intimidated by the prospect of creating or rewriting your website content, take a look at our new WEB-Writer service.

Fairy Tale Trivia!

Posted on: May 29th, 2015 by Deborah Plouffe No Comments

Do you know the answer to this month’s Trivia Quiz? Send an email with your guess, and we’ll reward the correct entries with a prize. Or, if you’re into suspense, we’ll publish the answer in the next issue of
Timed Write.

Happily ever after? How familiar are you with the original version of “Little Red Riding Hood” which was first published in 1697 by Charles Perrault as “Le Petit Chaperon Rouge?”

Send us an email explaining the original ending (in under 25 words) and we’ll send you a prize!

P.S. The answer to our April 2015 trivia quiz is Ian Fleming, author of the James Bond novels.